JoCo Grows Agriculture Launches Membership Drive


Contact:  Bryant Spivey

An effort began in 2018 to promote agriculture and agribusiness as well as increase awareness of the connection between these enterprises and consumers in Johnston County.  Out of this effort, a group of community supporters, the JoCo Grows Agriculture Steering Committee, was formed and has met regularly ever since.  The group has established a mission statement, set goals, produced educational materials, launched a website and several social media pages. The group has designed a logo with a registered trademark for use in agricultural education and promotional use in Johnston County.  

“JoCo Grows Agriculture strives to connect the people of Johnston County with local agriculture, providing education about and access to local farm products, and influencing policies to provide continued success for agriculture in Johnston County’s future,” stated Bryant Spivey. 

The landscape is rapidly changing in Johnston County, which contributes to a disconnect between rural landowners, farmers, nursery owners, foresters, other agribusinesses, and the many families that choose to live, work, and educate their children in Johnston County.  The rapid urbanization that is taking place is not always complementary to farms that continue to produce agricultural products. In some cases, land use changes are forcing agriculture to retreat to less populous areas of the county. It is important to note that there is no surplus of tillable land for agricultural production in our county. Therefore, when agriculture “retreats” it basically means that the agricultural industry shrinks. 

To learn more about JoCo Grows Agriculture, please visit our website at or visit our Facebook page.  Thus far, the efforts of the group have been supported by financial contributions from Johnston County Farm Bureau. NC Cooperative Extension through the Johnston County Center has been instrumental in the educational effort and the Johnston County Visitors Bureau has led the marketing campaigns.  The Johnston County Board of Commissioners has also supported the group with legal advice and direction for the development of the registered trademark. 

We want you, your farm, your business, or your family to join us in this effort. Support for future projects begins at $50 for farm members and $250 for community members. Donations are welcome at several levels and each includes benefits such as farm spotlights, links on the website, and in marketing campaigns. To contribute please contact Bryant Spivey with NC Cooperative Extension at (919) 989-5380 or Donna Bailey-Taylor, with Johnston County Visitors Bureau at (919) 989-8687. Links to the application form are located at


JoCo Grows Sponsorship Flyer




JoCo Grows Agriculture Logo, a trademarked graphic has been developed to use in marketing campaigns.


JoCo Grows logo